Small market vs Large Market: Which is More Profitable?

 

Where to Bet: Large or Small Market Betting?


If you're seriously considering how to attack and win, you should consider the small market vs. large market debate. It's a common belief that large markets are very lucrative, but smaller market betting also offers some distinct advantages. For this reason, it’s essential for sports bettors to know the difference between them, and to switch between the two as necessary.



First, what are small and large betting markets?


The simplest difference between the two is how popular the market is. Well-known sports and tournaments have the largest betting markets. A great example is the World Cup for football, NCAA tournament for basketball or the Australian Open for tennis.


While small betting markets are those obscure sports or local leagues and competitions, which are usually less popular outside their respective region. Female leagues of major sports are also considered small betting markets.

Difference between Small & Large Betting Market

Now that you have a basic understanding of their difference, let’s check what other differences and benefits the two offer.


  1. Smaller market has more lenient betting line

Because large markets gain most of the attention from bettors and thousands of money are wagered, bookmakers need to tighten their efforts on these markets. They work hard to make no mistakes or inefficiencies are there to be maximized by high-roller punters.


While it’s the opposite for smaller markets. Due to their smaller size, sportsbooks don't pay nearly as much attention to them compared to a much larger sporting market. This means miscalculated game odds can go undetected and unchanged for a significantly longer period of time. If you really don’t agree with odds provided, you can share your own odds and play against other bettors through betting exchanges.


  1. Large sport markets have bigger limits

Are you a high roller? Even if you think you’re not, knowing your budget and chosen market bet limit is beneficial. You might find yourself confident with a bet just to find you cannot wager the amount you want.


Large markets have higher limits compared to smaller ones. And that’s because bookies are more confident in their calculations on larger sporting events. But it has its perks, new bettors then go and steady betting on smaller markets for more risk free bets..


  1. Range of Bets


Of course, the large markets have more variety in their betting types like Moneyline bets, Over/Under, Half-time bets, Futures, and the likes. But smaller markets have their own gems like Asian handicap, that gives more leeway for you to win if you bet on the underdog.


Luckily, smaller betting markets are gaining more and more attention. So aggregator brokers like VOdds online betting platform have good mixes of small and large markets in their services, and in turn, have many sportsbook sign up bonuses.


Other Strategies for New Bettors

When it comes to sports betting, small markets are a great way to get your feet wet quickly and with less risk. To further lessen the risk, you can also lay down your own competitive odds. You can do this by betting against other bettors instead of bookmakers.


Whatever your predictions are, you can only back the odds given by online sportsbooks. But through exchange betting sites like Fair Exchange, you can determine your own odds. Because small betting markets are less monitored than larger sporting events, there are more chances that bookies made a miscalculation that you can maximize on. 



This strategy is perfect for when your forecasts tell you that the underdog has better chances of winning in that particular match but the odds are not good. Or maybe the winner is obvious but the lines are too small. 


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